--- title: "Instantly Pricing: Outreach, Credits and Full Budget" description: "Instantly separates outreach and credit-based products and also displays bundles." canonical_url: "https://www.leadpipe.com/blog/instantly-ai-pricing/" source_url: "https://www.leadpipe.com/blog/instantly-ai-pricing/" md_url: "https://www.leadpipe.com/blog/instantly-ai-pricing.md" content_type: "article" pubDate: "2026-04-08T00:00:00.000Z" last_updated: "2026-08-29T00:00:00.000Z" --- # Instantly Pricing: Outreach, Credits and Full Budget Quick answer Instantly separates outreach and credit-based products and also displays bundles. The reviewed page lists Outreach Growth at $47/month. Confirm the selected tab, billing term and included allowances before comparing a bundle with a standalone plan. Instantly separates outreach and credit-based products and also displays bundles. The reviewed page lists Outreach Growth at $47/month. Confirm the selected tab, billing term and included allowances before comparing a bundle with a standalone plan. This is a Leadpipe-authored buying guide. Product statements are based on the linked vendor references; evaluation steps are recommendations, not reported test results. ## Read the selected product and billing state The [Instantly pricing page](https://instantly.ai/pricing), reviewed September 24, 2026, lists Outreach Growth at $47 monthly, with 1,000 uploaded contacts and 5,000 monthly emails. It also shows credit products and bundles. These different buying units should not be copied into a single flat pricing table without their labels. The page contains both bundle and standalone amounts, including different Hypergrowth figures in those contexts. Resolve the selected configuration in checkout or a written quote before treating any amount as the final invoice. This guide does not extrapolate an unpublished discount or add-on rate. ## Separate the operating costs | Cost component | What to specify | | --- | --- | | Outreach | Active contacts, sending allowance and required capabilities | | Data credits | Enrichment and research actions used by the workflow | | Infrastructure | Mailboxes, domains and any separately purchased services | | Operations | Research, list review, campaign writing and reply handling | | Integration | CRM sync, ownership and suppression maintenance | An unlimited-account label is not unlimited monthly sending capacity. Write down the actual allowances relevant to the chosen plan and how capacity is counted. ## Budget against an approved workload Start with the number of relevant people the team can responsibly research and follow up with. Multiply that by the planned steps, then account for exclusions and replies that stop the sequence. Keep sending capacity separate from the quality and eligibility of the list. A cheaper sender does not correct stale employers, poor targeting or weak messages. Track accepted contacts and productive conversations along with software spend. Do not describe a bounce or reply benchmark as a result from your own campaign. ## Choose the source of the audience separately Prospecting data, research signals and identified website visitors are different inputs. An outbound platform can execute a workflow while another product supplies its signal. Review [Apollo pricing](/blog/apollo-pricing/) for a different integrated purchase and the [visitor-data cost framework](/blog/visitor-identification-pricing/) for website-driven workflows. ## Where Leadpipe fits Leadpipe supports both account-level and person-level workflows. Its [IP to Company API](/product/ip-to-company/) retrieves stored company information from an IPv4 or IPv6 address; its separate [Identification product](/product/identification/) supplies eligible visitor records and activity. Choose company context for account research and person-level output when the action requires a specific visitor. A company lookup returns no people or visits. Confirm API eligibility and its separate lookup allowance in the [official documentation](https://docs.leadpipe.com/ip-to-company/introduction). Person-level coverage is strongest in the US. EU/UK traffic defaults to company-level identification; person-level requires affirmative consent. Fields can be missing, so judge required output on your actual traffic. If you need research signals from outside your website, evaluate [Orbit](/product/orbit/) separately and check its audience allowances. The [current pricing page](/pricing/) lists Pro 500 at $147/month for 500 identification credits. The trial is **7 days or 500 profiles, whichever comes first, no card**. Confirm the delivery and data-use requirements of your chosen plan. Use the [vendor evaluation kit](/resources/visitor-identification/) to record the same acceptance criteria for every candidate. [Start a Leadpipe trial](https://dashboard.leadpipe.com/auth/signup) when website identification is the requirement you want to measure. ## Related decisions Browse the [comparison directory](/compare/) for alternatives and head-to-head guides. Use the [software buying guide](/blog/b2b-website-visitor-identification-software/) to define requirements and the [person-versus-company guide](/blog/person-level-vs-company-level-visitor-identification/) to interpret identification results. ## Related vendor guides - [Leadpipe vs RB2B: Plans, Fields and Visitor Workflows](/blog/leadpipe-vs-rb2b/) - [Leadpipe vs Leadfeeder: People, Companies and Sales](/blog/leadpipe-vs-leadfeeder/) - [Leadpipe vs Clearbit: Visitor Data and HubSpot Workflows](/blog/leadpipe-vs-clearbit/) ## Sources and review basis Published by Leadpipe. Vendor references support product descriptions; recommendations reflect our assessment of fit. Confirm current plan and contract terms before buying. - [Leadpipe IP to company API](https://docs.leadpipe.com/ip-to-company/introduction) - [Instantly product / buying reference](https://instantly.ai/) - [Leadpipe product / buying reference](https://www.leadpipe.com/product/identification/) - [Leadpipe pricing and plan allowances](https://www.leadpipe.com/pricing/) [Explore all comparisons and our evaluation method →](/compare/)