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A transparent inventory of scale: how many profiles we maintain, how intent moves through the system, and how enriched records compare to the full graph. Figures reflect internal inventory snapshots; availability in your workspace depends on plan, region, and compliance configuration.

Last updated:2026-04-11

Headlines

Order-of-magnitude view of the graph and intent pipeline.

  • Identity-graph nodes (total)

    4.4B+

    all profiles in the graph

  • Verified person profiles

    280M+

    subset with verified contact data

  • US enriched profiles (Falcon)

    315.2M

    enriched subset, US-focused

  • Daily intent signals

    33-38B

    processed per day (rolling)

  • Cumulative intent signals

    60B+

    rolling window total

  • People with buying intent / day

    72.9M

    unique individuals

  • Websites monitored

    5M+

    cross-site pixel network

  • Intent topics / keywords

    20,810

    catalog breadth

  • Total data points

    42B+

    across the graph

Intent pipeline (conceptual)

33–38Bsignals / day in
175B+active rolling window (7d TTL)
72.9Mpeople tracked / day

Did you know?

Line up every profile shoulder-to-shoulder and the queue reaches the Moon and back three times — about 6× the Earth–Moon distance.

Did you know?

A human blink lasts ~100ms. Resolving someone out of 4.4B+ identities can finish in less than that — tens of milliseconds for a graph lookup.

Person & contact data

Coverage (full graph)

Data typeRecords
Total person profiles4.4 billion+
With personal email389.9 million
With LinkedIn profile355.4 million
With mobile phone409.9 million
With any phone number462.2 million
With company affiliation452.7 million

Enriched profiles (Falcon — freshest source, updated Feb 2026)

Data typeRecords
Total enriched profiles444.6 million
With business email209.4 million
With personal email234.9 million
With LinkedIn profile198.3 million
With mobile phone251.8 million
With any phone number303.3 million
With residential address196.1 million
With zip code193.2 million
With company info267.8 million
With demographic data (age, income, gender)211.8 million

Record anatomy

Up to 102 fields per person

One identity graph record combines identity, contact points, employer context, locations, and behavioral flags. Strip height is proportional to how many discrete attributes we model in each group.

Attribute groups
10
Modeled attributes (max)
~102

By category

Each pill is a distinct column or derived signal on the person object.

  • Identity

    5 fields
    First nameLast nameMiddle namePhotoLinkedIn URL

  • Contact — email

    5 fields
    Business emailPersonal emailAll emailsValidated emailsEmail validation status

  • Contact — phone

    6 fields
    Direct dialMobileOffice phonePersonal phoneDNC flagsValidation status

  • Contact — hashed IDs

    3 fields
    SHA-256SHA-1MD5 (+ case variants)

  • Professional

    8 fields
    Job titleNormalized titleTitle historySeniorityDepartmentSub-departmentsJob functionsHeadline

  • Company

    11 fields
    NameDomainIndustryNAICSSICHeadcountRevenue rangeFounded yearDescriptionCompany LinkedInRelated domains

  • Company location

    5 fields
    HQ addressCityStateZIPCountry

  • Personal location

    5 fields
    AddressCityStateZIPCountry codes

  • Demographics

    7 fields
    GenderAge rangeIncome rangeNet worthHomeownerMarital statusChildren

  • Digital profile

    5 fields
    B2B flagB2C flagSocial connectionsEducation historyYears of experience

Seniority breakdown

Same ladder, two depths: Falcon enrichment vs the full identity graph. Stripe height is proportional to millions in each band.

Seniority mix

Two graphs, one org chart

Compare how seniority mass shifts when you look at enriched Falcon rows vs the entire resolvable graph.

Bands shown
6
CXO + VP + Director (Falcon)
32.0M
CXO + VP + Director (full)
66.6M

By level

Millions per band — Falcon (enriched) vs full graph.

  • Staff

    Falcon 127.6MFull 234M

  • Manager

    Falcon 43.6MFull 66.6M

  • Director

    Falcon 13.2MFull 23.6M

  • C-Suite (CXO)

    Falcon 14.3MFull 30.2M

  • VP

    Falcon 4.5MFull 12.8M

  • Other

    Falcon 22.9MFull —

United States coverage

Enriched profile depth in the United States (millions).

United States315.2M
Enriched profiles (United States)
315.2M

Company data

Unique domains

11.4M

Unique company names

13.3M

Industries represented

559

  • Companies with revenue data: millions
  • Companies with employee count: millions
  • Companies with NAICS/SIC codes: millions
  • Firmographic fields per company: 15+ (industry, size, revenue, location, description, funding, tech stack)

Intent signal data

Ingest volume, rolling retention, people reach, and catalog breadth — with a proportional stack for the big movers.

Intent volume

What moves through the pipe

Strip height uses illustrative relative weights (not literal billions-to-pixels). It shows which layers dominate the system: ingest, 7-day window, daily people, and keyword breadth.

  • IN — Daily ingest (33–38B)
  • 7D — Active window (175B+)
  • ID — People / day (72.9M)
  • KW — Keywords (20.8K)

Full metrics

Operational numbers, scoring, and retention.

MetricValue
Signals in active database175B+ (rolling 7-day, TTL)
Daily signals ingested33–38 billion
Unique people tracked per day72.9 million
Intent topics / keywords20,810
Topic industries421
Topic categories17
Score range34–99 (percentile)
Data retentionRolling 7 days
Refresh frequencyEvery 30 minutes

Topic mix

Share of catalog by audience mode.

  • B2B topics
  • B2C topics
  • B2B + B2C

Audience building & performance

ICP filtering dimensions (20 filters) and typical query latencies. Stripe height in the panel reflects rough option cardinality.

Filter surface

ICP anatomy

Taller bands = more granular choice (e.g. industries, regions). Short bands = binary or small enums.

Filter dimensions
20

By dimension

Expand for the full list of audience-building axes.

20 ICP dimensionsTap to show or hide details

  • Company industry

    559 industries

    559 values

  • Seniority level

    C-Suite, VP, Director, Manager, Staff

    5 values

  • Department

    36 departments

    36 values

  • Country

    United States

    12 values

  • State / region

    US states & DC

    205 values

  • Company size

    12 employee ranges

    12 values

  • Company revenue

    11 revenue bands

    11 values

  • Age range

    7 brackets

    7 values

  • Income range

    10 bands

    10 values

  • Gender

    Male, Female, Other

    3 values

  • Homeowner

    Yes / No

    ≤2 values

  • Has children

    Yes / No

    ≤2 values

  • B2B profile

    Yes / No

    ≤2 values

  • B2C profile

    Yes / No

    ≤2 values

  • Has business email

    Yes / No

    ≤2 values

  • Has personal email

    Yes / No

    ≤2 values

  • Has LinkedIn

    Yes / No

    ≤2 values

  • Has phone

    Yes / No

    ≤2 values

  • Has mobile

    Yes / No

    ≤2 values

  • Data freshness

    Date range

    8 values

Performance

OperationSpeed
Single person lookup< 100 ms
Audience count preview10–120 ms
Full audience build3–7 seconds
Cached audience read~100 ms
Batch resolution (10K identifiers)< 1 second
Text search (job title, company name)200 ms – 1 second

Data freshness

SourceLast updatedRefresh cycle
Intent signalsReal-time (rolling 7 days)Every 30 minutes
Enriched person profiles (Falcon)February 2026Periodic vendor refresh
Identity graphContinuously maintainedOngoing
Topic catalogApril 2026As needed

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