Product
How to Scale an Identity Graph to 100M+ Matches/Day
The architecture behind 280M profiles, 60B signals, 5M sites, and 24-hour refresh: ingest, hot-path serve, decay, and the tradeoffs.
2 articles
The architecture behind 280M profiles, 60B signals, 5M sites, and 24-hour refresh: ingest, hot-path serve, decay, and the tradeoffs.
The principles behind 280M verified profiles and 30-40%+ match rates: deterministic matching, first-party signals, daily refresh, build vs license.