Guides
Leadpipe MCP Server: Intent Data for AI Agents
Give Claude, Cursor, Codex, and any MCP-compatible agent direct access to Leadpipe intent data, visitor lookup, and pixel management. One npx command.
All Articles
Strategy
Orbit Is Live: Person-Level Intent Audiences
Orbit by Leadpipe turns keyword-level research behavior into person-level audiences you can act on. Find in-market buyers by topic, filter by ICP, export daily.
Guides
How Do Dev-Tools Companies Use Visitor Identification?
How dev-tools companies find the engineers, platform teams, and VPs reading their changelog, pricing, and API docs without ever filling a form.
Lead Generation
Why Your Website Traffic Isn't Converting (2026)
You're getting traffic but no leads. The problem isn't your website - it's that 97% of visitors will never fill out a form. Here's the fix.
Guides
Auto-Route Identified Visitors to the Right Sales Rep
When a visitor is identified, automatically route them to the correct rep based on territory, company size, industry, or account ownership.
Product
How Early Can Orbit Detect In-Market Buyers?
A week-by-week look at how Orbit catches buyers in the research phase, how early signals appear, and what thresholds surface genuine intent vs noise.
Strategy
Identity Data as a Service: The API-First Approach
Dashboard-first visitor ID tools were built for humans. API-first identity data is built for AI agents, platforms, and automation. Here's why the shift matters.
Strategy
ABM with Visitor Identification: Full Playbook
Track when target accounts visit your website. Know which person from the account, what they viewed, and how to engage them at the right moment.
Guides
Content Attribution: Which Blog Posts Create Pipeline?
Connect anonymous blog readers to pipeline. Visitor identification shows which content produces revenue, not just pageviews.
Guides
What Intent Signals Matter for Climate-Tech Sales?
A field guide to the intent signals climate-tech sales teams should track, from ESG team research to procurement of carbon accounting tools.
Strategy
Why Every AI Agent Needs an Identity API
Identity data is becoming a primitive in the AI stack - like vector databases for RAG. Here's why AI agents need real-time identity resolution to work.
Strategy
Your Google Analytics Is Lying About Your Pipeline
GA4 shows traffic and conversions. It doesn't show the 97% of visitors with buying intent who leave anonymously. Here's what you're actually missing.